North East Link
Digital Photography Package

North East Link Digital Photography Package

In Melbourne’s dynamic business landscape, the North East Link Project is transforming how people and goods move across the city. While this major infrastructure investment brings long-term benefits, it also creates challenges for local businesses impacted by construction. That’s why the North East Link Program (NELP) is supporting eligible businesses with a dedicated digital media package designed to help you stand out and stay connected with your customers during this period of change.

Empowering Local Businesses with Professional Visual Media

At Melbourne Business Photography, we understand that your business is more than just a shopfront-it’s your people, your products, and your service. In partnership with NELP, we’re offering a comprehensive digital photography package to eligible businesses along the North East Link corridor. Our goal is to help you showcase what makes your business unique and keep your brand visible online, even as construction progresses.

What’s Included in the North East Link Digital Media Package?

Eligible businesses will receive:

• 10 Professional Digital Photographs
  High-quality images of your staff at work, your products, and your customer service in action-perfect for websites, social media, and marketing materials.

• 3 Short Social Media Videos (up to 15 seconds each)
  Reel-style videos optimised for social platforms, highlighting your business’s story, services, or special moments.

This package is designed to boost your online presence, attract new customers, and keep your regulars engaged throughout the construction period12.

Why Professional Photography Matters for Your Business

• Enhance Your Digital Presence: Stand out in crowded online spaces with polished, authentic visuals.

• Build Trust with Customers: High-quality images and videos showcase your professionalism and commitment.

• Promote Your Team and Services: Let your community see the people and passion behind your business.

Who Is Eligible?

This initiative is available to small and medium-sized businesses located along the North East Link project corridor who are highly impacted by construction. If you’re unsure about your eligibility, reach out to the NELP team for guidance.

How to Apply

Getting started is easy:

1. Visit melbournebusinessphotography.com.au/nelp and complete the online form.

2. Contact NELP for any questions at 1800-105-105 or email business@northeastlink.vic.gov.au.

Additional Support

NELP also offers business mentoring and digital marketing coaching to help you build resilience and grow during construction. Access expert advice in digital marketing, business development, finance, and more by contacting the NELP team.

Let’s Capture Your Business Story

The North East Link Digital Photography Package is your opportunity to shine online, connect with your community, and navigate the challenges of construction with confidence. Let us help you tell your story and keep your business thriving-now and into the future.

Ready to get started?

Apply today and let Melbourne Business Photography and NELP help your business stand out with stunning images and engaging videos.

NELP FAQs

What does the package include?

10 high-quality digital photos and 3 short (15-second) videos for your business’s digital channels.

Who can apply?

Small and medium businesses significantly impacted by North East Link construction.

How will I receive my images and videos?

All files are delivered in digital format, ready for immediate use on your website, social media, and marketing campaigns.

How do I get more information?

Contact NELP at 1800-105-105 or email business@northeastlink.vic.gov.au2.

Showcase your business. Stay connected. Thrive through change with the North East Link Digital Photography Package.